
Sephora is a multinational retailer of personal care and beauty products. It was founded in France in 1970 and is known for its wide selection of products from various brands, including cosmetics, skincare, fragrance, nail color, and hair products. Sephora provides a unique shopping experience through its in-store services, which include one-on-one makeup application, beauty lessons, and waxing. The company also fosters a community for beauty enthusiasts to share tips and seek advice. Sephora’s loyalty program, Beauty Insider, offers members exclusive benefits like free shipping, personalized product recommendations, and rewards. The brand is committed to offering a diverse range of products, including those from Black-owned businesses and products labeled as “Clean at Sephora,” which are formulated without certain ingredients.
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